
Pinku has been a big part of that journey. His beautiful colours, joyful personality, and playful spirit inspired many elements of the brand, from its visual identity to the jewellery itself.
Many of my collections are inspired by my travels, meaningful memories, nature, and Pinku. Each piece tells a personal story, turning the moments and details that inspire me into jewellery you can carry with you.
Instagram @samina_ali_96
Founder of Hoor by Samina
Samina Ali
I have been creative for as long as I can remember, and I always knew I wanted to build a life that allowed me to create. After securing a strong rank at NIFT Gandhinagar, I chose to study jewellery design, where I learned how to transform ideas and inspiration into meaningful pieces.
Later, I moved to Florence, Italy, to study luxury business at Polimoda. That was where the idea for my own brand truly began to take root. Living in Florence, surrounded by art, architecture and local artists creating beautiful things by hand, inspired me to build something of my own.
Many of my jewellery collections today are influenced by the time I spent there, the places I visited, the details I noticed and the memories I brought home with me.
HOOR has always been a dream of mine, a space where I could create jewellery that truly reflects my personal style, experiences, and the way I see the world.
Founder of Hoor by Samina
Samina Ali
I have been creative for as long as I can remember, and I always knew I wanted to build a life that allowed me to create. After securing a strong rank at NIFT Gandhinagar, I chose to study jewellery design, where I learned how to transform ideas and inspiration into meaningful pieces.
Later, I moved to Florence, Italy, to study luxury business at Polimoda. That was where the idea for my own brand truly began to take root. Living in Florence, surrounded by art, architecture and local artists creating beautiful things by hand, inspired me to build something of my own.
Many of my jewellery collections today are influenced by the time I spent there, the places I visited, the details I noticed and the memories I brought home with me.
HOOR has always been a dream of mine, a space where I could create jewellery that truly reflects my personal style, experiences, and the way I see the world.
Pinku has been a big part of that journey. His beautiful colours, joyful personality, and playful spirit inspired many elements of the brand, from its visual identity to the jewellery itself.
Many of my collections are inspired by my travels, meaningful memories, nature, and Pinku. Each piece tells a personal story, turning the moments and details that inspire me into jewellery you can carry with you.

